| 浅析危机公关诸原则在医疗纠纷处理中的应用 |
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| 引用本文： | 唐亮,雷晓坤. 浅析危机公关诸原则在医疗纠纷处理中的应用[J]. 医学教育探索, 2006, 5(12): 1187-1188 |
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| 作者姓名： | 唐亮 雷晓坤 |
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| 作者单位： | 重庆医科大学管理学院,重庆,400016 |
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| 摘 要： | 本文从管理学的角度出发，将危机公关的原则与医院管理实际相结合，对医疗纠纷的处理进行了一些有益的探讨和分析，以期有助于提高医院的抗风险能力与竞争力。
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| 关 键 词： | 医疗纠纷 危机 危机公关 处理 |
| 文章编号： | 1671-8569（2006）12-1187-02 |
| 收稿时间： | 2006-07-05 |
| 修稿时间： | 2006-07-05 |
Discussion on the Application of Crisis Public Relations Principles to Dealing with Medical Dissensions |
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| TANG Liang,LEI Xiao-kun. Discussion on the Application of Crisis Public Relations Principles to Dealing with Medical Dissensions[J]. Researches in Medical Education, 2006, 5(12): 1187-1188 |
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| Authors: | TANG Liang LEI Xiao-kun |
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| Abstract: | This paper aims to integrate the principles of crisis public relations into the hospitals'real facts of management,and make some discussion and analysis in dealing with medical dissensions,in expectation of throwing a brick to get a gem in return in order to enhance the hospitals'power of resisting risks and competion. |
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| Keywords: | Medical dissensions Crisis Crisis public relations Deal with |
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