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基于新疆某三甲医院的PEST分析及应用研究
引用本文:邵伟,刘军,马利,王忠,李国红,崔林.基于新疆某三甲医院的PEST分析及应用研究[J].中国卫生事业管理,2012,29(4):259-261.
作者姓名:邵伟  刘军  马利  王忠  李国红  崔林
作者单位:1. 石河子大学医学院第一附属医院,新疆石河子,832000
2. 上海交通大学公共卫生学院
3. 石河子大学医学院
基金项目:新疆生产建设兵团科技攻关项目
摘    要:目的:探索对某三甲医院(下称A医院)发展有显著影响的宏观环境因素,在此基础上分析PEST分析法的适用性,为医院合理应用提供相关参考和依据。方法:运用PEST分析法对A医院进行外部环境分析。结果:确定了影响A医院发展的政策、经济、社会与技术因素。结论:A医院应立足自身优势抓住发展机遇,化解经营风险,实现可持续发展。

关 键 词:三甲医院  宏观环境  PEST分析

Discussing the method of PEST analysis and its application in one grade three and first-class hospital in Xinjiang
Institution:Shao Wei,et al. The First Affiliated Hospital of Medical College,Shihezi University,Shihezi,P.R.China.
Abstract:Objective To explore the macro-environment factors to significantly influence the development of grade three and first-class hospitals,study the applicability of the method of PEST analysis,and provide references for its reasonable application.Methods The external environment of a grade three and first-class hospital was analyzed by PEST analysis.Results The factors of policy,economy,society and technology to significantly influence the development of the grade three and first-class hospital were determined.Conclusion The sustainable development of the grade three and first-class hospital can be achieved by utilizing opportunities and reducing operation risks.
Keywords:grade three and first-class hospital  macro-environment  PEST analysis  
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