对妇幼保健院经营管理的探讨

妇幼保健院的性质和职能，决定了其自身具有的特征。认真分析研究这些特征，才能准确认识、把握妇幼保健院的运行规律，提高其经营管理水平。因此，在创新经营管理理念时，必须注重妇幼保健院产品的公益性和运行的市场性特征；在调整经营管理策略时，必须注重妇幼保健院服务功能的多样性和资源的稀缺性特征；在突出经营管理重点时，必须注重妇幼保健院学科的综合性和技术的创新性特征；在转变经营管理模式时，必须注重妇幼保健院服务对象的独特性和组织机构的网络性特征。

Exploration into the management control of maternity and childcare centers

The nature and functions of maternity and childcare centers determine their innate features. Only by carefully studying these features can we grasp the operating patterns of the centers and improve the level of their management control. It is therefore imperative to pay attention to the public welfare feature of the products of maternity and childcare centers and the market feature of their operations when updating management control ideas; to pay attention to the multi function and scarce resources features of maternity and childcare centers when readjusting management control strategies; to pay attention to the comprehensive discipline and innovative technology features of maternity and childcare centers when stressing management control priorities; to pay attention to the unique customer feature of maternity and childcare centers and the network feature of their institutional framework when changing management control models.