| 广东市场的家用胎心仪使用现状分析 |
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| 引用本文： | 黎馨,陈丽纯. 广东市场的家用胎心仪使用现状分析[J]. 保健医学研究与实践, 2014, 11(1): 22-24 |
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| 作者姓名： | 黎馨 陈丽纯 |
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| 作者单位： | 黎馨 (暨南大学管理学院,广州,510632)； 陈丽纯 (暨南大学管理学院,广州,510632)； |
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| 摘 要： | 目的了解家用胎心仪的使用现状及需求。方法自制调查问卷，对200名已婚女性或其丈夫进行现场问卷调查，内容包括已婚家庭对家用胎心仪的了解及使用情况等，对调查结果进行统计分析。结果生育情况、收入水平、产品价格等因素决定着对家用胎心仪的了解与使用；收入水平对配套服务有着重要影响。结论家用胎心仪有着一定的市场需求，需要加大宣传力度，不断改进产品功能。
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| 关 键 词： | 家用胎心仪 市场 现状 |
Analysis of the Current Situation of Using Home Fetal Heart Rate Monitors in Guangdong Market |
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| LI Xin,CHEN Li-chun. Analysis of the Current Situation of Using Home Fetal Heart Rate Monitors in Guangdong Market[J]. Health Medicine Research and Practice, 2014, 11(1): 22-24 |
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| Authors: | LI Xin CHEN Li-chun |
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| Affiliation: | (School of Management, J inan University, Guangzhou 510632, China ) |
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| Abstract: | Objective To investigate the current situation of using home fetal heart rate monitors and the needs. Method 200 married women or their husbands were investigated by on-site questionnaires, the contents inclu- ding the understanding and use of home fetal heart rate monitors and so on. The results were analyzed statisti- cally. Results The understanding and use of home fetal heart rate monitors were determined by factors such as fertility, income and the price of the product and income levels have an important impact on the complementa- ry services. Conclusion Home fetal heart rate monitors have a certain market demand and we need to strengthen the publicity and continuously improve the functions of this product. |
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| Keywords: | Home fetal heart rate monitors Market Current situation |
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