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护理文化在创建护理品牌建设中的作用
引用本文:范敏,刘永璋. 护理文化在创建护理品牌建设中的作用[J]. 护理管理杂志, 2008, 8(2): 59-60
作者姓名:范敏  刘永璋
作者单位:内江市第二人民医院,护理部,四川,内江,641003
摘    要:通过介绍护理文化和护理品牌建设之间的关系以及护理文化和护理品牌建设的方法,说明优良的护理文化品牌必将提高医院的信誉,同时也会给医院带来良好的经济效益和社会效益。为适应医疗模式和护理模式发生的根本性变化,在护理管理中开展护理文化建设,塑造护理品牌势在必行。

关 键 词:护理文化  护理品牌  医院文化  建设
文章编号:1671-315X(2008)02-0059-02
修稿时间:2007-07-18

The function of nursing culture in the construction of nursing brand
FAN Min,LIU Yong-zhang. The function of nursing culture in the construction of nursing brand[J]. Journal of Nursing Administration, 2008, 8(2): 59-60
Authors:FAN Min  LIU Yong-zhang
Affiliation:FAN Min, LIU Yong - zhang(Nursing Department, Neijiang Second People' s Hospital, Neijiang 64 [003, China )
Abstract:This paper introduced the relationship between nursing culture with the construction of nursing brand,as well as the methods of construction of nursing culture and nursing brand,and proposed that good nursing culture and nursing brand could improve the hospital's image,as well as bring economic and social benefits for the hospital.In order to adapt to the change of medical and nursing mode,it is necessary to develop nursing culture and nursing brand.
Keywords:nursing culture  nursing brand  hospital culture  construction
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