| 基于SWOT分析的中医药标准化战略思考* |
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| 引用本文： | 赵雪,陈泽林,郭义. 基于SWOT分析的中医药标准化战略思考*[J]. 天津中医药大学学报, 2011, 30(4): 196-199 |
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| 作者姓名： | 赵雪 陈泽林 郭义 |
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| 作者单位： | 300193 天津中医药大学针灸学院;国家中医药管理局针灸标准化研究中心试点建设单位 |
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| 基金项目： | 国家中医药管理局中医药标准化项目 |
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| 摘 要： | SWOT分析是用于战略管理和决策制定的常用方法,运用SWOT分析评估了当前中医药标准化的内部资源和外部环境,总结了“十一五”期间中医药标准化工作的成绩和不足,提出新时期中医药标准化建设需要关注的3个问题:科技研发、人才培养和战略合作.
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| 关 键 词： | 中医药 标准化战略 SWOT分析 |
| 收稿时间： | 2011-09-19 |
Strategic thinking of standardization of traditional Chinese medicine based on SWOT analysis |
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| ZHAO Xue,CHEN Ze-lin and GUO Yi. Strategic thinking of standardization of traditional Chinese medicine based on SWOT analysis[J]. Journal of Tianjin University of Traditonal Chinese Medicine, 2011, 30(4): 196-199 |
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| Authors: | ZHAO Xue CHEN Ze-lin GUO Yi |
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| Affiliation: | (Institute of Acupuncture and Moxibustion,Tianjin University of TCM,Pilot Construction Unit of Acupuncture and Moxibustion Standardization of Research Center of SATCM,Tianjin 300193,China) |
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| Abstract: | SWOT analysis is the commonly used method for the strategic management and the decision making.This paper used SWOT analysis to analyze and assess the internal resources and external environment of current standardization of TCM,sum up the achievements and shortcomings of the standardization of TCM during the"Eleventh Five-Year" period,and propose three issues of concern: scientific research,talent training and strategic cooperation. |
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| Keywords: | traditional Chinese medicine standardization strategy SWOT analysis |
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