人均GDP1 000美元后的医院发展形势与策略

人均国民生产总值突破1000美元后,医药卫生发展在出现新增长前景的同时,一些制约因素及深层次问题也逐渐显现出来,展现出一系列重要的转折性特征,如民众对健康的需求和就医观念发生变化,社会分配公平问题在医疗中的反映更为突出,医疗资源配置不合理或管理效益不高等.医院特别是在区域内具有影响力的大型医院需要有新的发展思路和策略,加大介入构建和谐社会的比重,建立良好的医患关系,实施品牌战略和文化建院策略,谋求高效率增长方式等,以促进科学发展.

Development and strategies of a hospital when the per capita GDP reaches $1 000

The per capita GDP in China has reached $1000, which brings about new prospect of growth for the advancement of medical science. However, some restricting factors and deep-rooted problems gradually emerge and take on a series of important characteristics. For instance, there is a change in people's demand for health and concept of receiving medical treatment. What's more, injustice of social distribution has stronger reflection in medical treatment, as well as unreasonable allocation of resources and low administrative efficiency. A hospital, especially a large-sized hospital with regional influence needs new train of thoughts and strategies to promote the scientific development by increasing the ability to construct a harmonious society, build a satisfactory doctor-patient relationship, strengthen brand effect, deepen hospital culture and pursue a highly efficient mode of growth.