Frequently cited sources in cancer news coverage: a content analysis examining the relationship between cancer news content and source citation |
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| Authors: | Cortney M Moriarty Jakob D Jensen Jo Ellen Stryker |
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| Institution: | (1) Department of Communication, College of Mount Saint Vincent, 6301 Riverdale Avenue, Riverdale, NY 10471, USA;(2) Department of Communication, Purdue University, West Lafayette, IN, USA;(3) Research and Evaluation, Prevention Communication Branch, Division of HIV/AIDS Prevention, National Center for HIV/AIDS, Viral Hepatitis, STD, and TB Prevention, Atlanta, GA, USA |
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| Abstract: | The media are a frequent and sometimes sole source of cancer information for many people. News coverage of cancer can be influential
to cancer-related practices such as prevention or detection behaviors, and sources cited by journalists may be influential
in shaping this coverage. A content analysis (n = 3,656 stories) revealed that the most frequently cited sources in cancer news articles—research institutions and medical
journals—receive disproportionately more attention compared to the National Cancer Institute (NCI), the American Cancer Society
(ACS), and pharmaceutical companies. Research institutions were cited twice as frequently as medical journals, and more than
three times as frequently as pharmaceutical companies. Most clinical trial stories were optimistic or neutral in tone, and
tone was significantly related to citations of pharmaceutical companies and medical journals. Implications for effects of
cancer coverage on behaviors, and the influence of sources such as research institutions and pharmaceutical companies, are
discussed. |
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