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民营医院建院初期护理管理SWOT分析及对策
引用本文:左会苹,赵晓梅,方淑琴,姜翠兰. 民营医院建院初期护理管理SWOT分析及对策[J]. 护理管理杂志, 2010, 10(2): 77-79
作者姓名:左会苹  赵晓梅  方淑琴  姜翠兰
作者单位:承德北方医院护理部,承德市,067000;承德北方医院医务科,承德市,067000;承德医学院附属医院妇科,承德市,067000
摘    要:运用SWOT分析法对大型综合性民营医院建院初期护理系统进行综合分析,民营医院的护理管理有其独特的优势,也有很大的劣势,在当今医疗卫生事业改革和医学模式的变革中充满了机遇,但也有来自不同方面的威胁。作为民营医院的护理管理者,必须正确认识到护理管理的优势、劣势、机遇和威胁,并且要做到发挥优势、克服劣势、把握机会、化解威胁,这样才能保证民营医院的护理系统在激烈的医疗市场竞争中与其他类型医院同步发展,并能保持自身的竞争优势。

关 键 词:民营医院  SWOT分析  护理管理

SWOT analysis and strategy of nursing management of a general private hospital in the initial stage of establishment
ZUO Hui-ping,ZHAO Xiao-mei,FANG Shu-qin,JIANG Cui-lan. SWOT analysis and strategy of nursing management of a general private hospital in the initial stage of establishment[J]. Journal of Nursing Administration, 2010, 10(2): 77-79
Authors:ZUO Hui-ping  ZHAO Xiao-mei  FANG Shu-qin  JIANG Cui-lan
Affiliation:ZUO Hui - ping , ZHAO Xiao - mei , FANG Shu - qin , JIANG Cui - lan( 1. Nursing Department, Chengde North Hospital, Chengde 067000, China ; 2. Department of Hospital Administration, Chengde North Hospital, Chengde 067000, China ;3. Department of Gynecology, The Affiliated Hospital of Chengde Medical College, Chengde 067000, China)
Abstract:SWOT method was used to analyze the nursing care system of a large general private hospital in the initial stage of establishment. The nursing management of private hospitals had its unique advantages and great disadvantages at the same time. There were full of opportunities and also had threats from different aspects in the current situation of the medical and health service reform and medical model transformation. As nursing managers of a private hospital,they should p~perly recognize the strengths, weaknesses,opportunities and threats,and try to achieve advantages and overcome weaknesses, grasp opportunities and defuse threats, so as to ensure that the nursing systems of private hospitals could keep up with the development of hospital and maintain its own competitive advantages in the fierce health care market competition.
Keywords:private hospital  SWOT analysis  nursing management
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