HIV AIDS Public Service Announcements Around the World: A Descriptive Analysis

This article provides a detailed analysis of message and production values used by government health agencies and television networks in 33 countries to create HIV AIDSrelated Public Service Announcements (PSAs). Although the first half of the article examines message factors in 317 PSAs, the second half presents a correlational analysis linking message factors to country characteristics such as level of social vulnerability, gross national product, human freedom, and female status.