| 关于医药产业中中、小企业发展的思考 |
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| 引用本文： | 郭冬梅,王英. 关于医药产业中中、小企业发展的思考[J]. 中国药房, 2001, 12(4): 199-201 |
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| 作者姓名： | 郭冬梅 王英 |
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| 作者单位： | 沈阳药科大学, |
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| 摘 要： | 目的：探讨中、小型医药企业的发展战略及发展方向。方法：通过对医药产业内中、小型医药企业的分类分析及竞争战略理论的探讨，提出中、小型医药企业的成功发展模式，结果与结论：技术先导型中、小型医药企业是未来中、小型医药企业的成功发展模式，为了促进这种类型的中、小型医药企业的发展，需要从企业和政府两个角度进行策略性探讨和调整。
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| 关 键 词： | 技术先导 中小型医药企业 战略 |
| 文章编号： | 1001-0408(2001)04-0199-03 |
| 修稿时间： | 2001-03-09 |
On the Development of Small and Medium - sized Enterprises in Pharmaceutical Industry |
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| GUO Dongmei,WANG Ying. On the Development of Small and Medium - sized Enterprises in Pharmaceutical Industry[J]. China Pharmacy, 2001, 12(4): 199-201 |
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| Authors: | GUO Dongmei WANG Ying |
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| Abstract: | OBJECTIVE: To discuss about the strategy of small and medium-sized pharmaceutical enterprises' development.METHODS: According to the analysis of different kinds of small and medium-sized pharmaceutical enterprises and the discussion of competition strategy, this paper brings forward the successful development model of small and medium-sized pharmaceutical enterprises.RESULTS & CONCLUSION: Small and medium-sized pharmaceutical enterprise advanced in technology is a successful development model in future. In order to get the development of this kind of enterprise, we should adjust our tactis in aspects of enterprise and goverment. |
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| Keywords: | advanced in technology small and medium-sized pharmaceutical enterprise strategy |
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