| 医院的制胜通道 |
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| 引用本文： | 程东海. 医院的制胜通道[J]. 中华现代医院管理杂志, 2006, 4(3): 31-32 |
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| 作者姓名： | 程东海 |
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| 作者单位： | 广州医学院第一附属医院广州呼吸疾病研究所,广东广州510120 |
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| 摘 要： | 在医疗服务市场中，有目的地构建医院的竞争优势，足重要的竞争策略。通过实施总成本领先、别具一格的顾客聚集的竞争策略，足J趸院在激烈的竞争环境中制胜的有效途径。
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| 关 键 词： | 医疗服务市场 顾客 竞争策略 医院 |
The way to success for hospital |
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| Donghai Cheng. The way to success for hospital[J]. Chinese Journal of Current Hospital Administration, 2006, 4(3): 31-32 |
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| Authors: | Donghai Cheng |
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| Affiliation: | Guangzhou Institute of Rispiratory Disease, The First Affiliated Hospital of Guangzhou Medical College, Guangzhou 510120, China |
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| Abstract: | In medical service market ,it is an important strategy to construct the competitive superiority of the hospital. The efficient way for a hospital to succeed in the furious environment is putting competitive strategies into practice, that is getting control of total cost, having a unique style and customer assemble. |
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| Keywords: | medical service market customer the strategies of competition |
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