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中药进入日本市场浅析
引用本文:徐宇.中药进入日本市场浅析[J].世界科学技术-中医药现代化,2001,3(1):51-53.
作者姓名:徐宇
作者单位:华西医科大学药学院 成都610041
摘    要:在中药现代化发展进程中,生产企业应积极参与国际交流与合作,使我国几千年历史传统医药适应新的历史环境,走出国门,按国际标准合法进入国际医药市场,通过 10年成功合作的经验,对中药如何进入日本市场进行一些提示。

关 键 词:中药    市场    中药国际化    中药出口  

A Brief Talk on Marketing Traditional Chinese Medicine in Japan
Xu Yu.A Brief Talk on Marketing Traditional Chinese Medicine in Japan[J].World Science and Technology-Modernization of Traditional Chinese Medicine,2001,3(1):51-53.
Authors:Xu Yu
Institution:School of Pharmacy, West China Universty of Medical Sciences Chengdu. 610041
Abstract:In the process of Traditional Chinese Medicint(TCM) modermzation. the domestic pharmaceutical enterprises of TCM should actively participate in international exchange and cooperation, so that the traditional medicine of our country which has thousands of years history could adapt to international environment and enter international medical market validly according to international standard. Through over ten years' successful experience of cooperation with a Japanese enterprise, some suggestion are given to help domestic pharmaceutical enterprises in entering Japanese market.
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