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新闻工作者艾滋病防治互联网资源信息需求评估
引用本文:邢禾,于欣,朱晓泉,王蕊寒,蔡一平,张丽坪,刘洁,任学锋. 新闻工作者艾滋病防治互联网资源信息需求评估[J]. 中国健康教育, 2009, 25(1): 55-57
作者姓名:邢禾  于欣  朱晓泉  王蕊寒  蔡一平  张丽坪  刘洁  任学锋
作者单位:邢禾,任学锋,XING He,PEN Xue-feng(中国疾病预防控制中心健康教育所,北京,100011);于欣,YU Xin(中英艾滋病策略支持项目,北京,100050);朱晓泉,ZHU Xiao-quan(第三轮中国企球基金艾滋病项目,北京,100050);王蕊寒,WANG Rui-han(全国艾滋病信息资源中心,北京,100011);蔡一平,CAI Yi-ping(全国妇联妇女研究所,北京,100054);张丽坪,ZHANG Li-ping(北京阳光宜生咨询服务中心,北京,100054);刘洁,LIU Jie(第五轮中国全球基金艾滋病项目,北京,100050)  
摘    要:目的了解新闻工作者在艾滋病防治报道方面的需求、信息交流的渠道。方法随机抽取44位曾参加“艾滋病防治媒体报道培训班”的新闻工作者,通过自填调查问卷的方法来进行需求评估。结果81.8%的新闻工作者希望获得“艾滋病防治最新政策”,79.5%的新闻工作者希望获得“艾滋病防治媒体报道参考手册”,79.5%的新闻工作者希望获得“重点人群(性工作者、吸毒人群等)行为干预”信息。63.3%的新闻工作者将网络作为首选信息来源,20%的新闻工作者将相关政府职能部门发布的信息作为首选信息来源,16.7%的新闻工作者将相关专家学者或者研究机构发布的信息作为首选信息来源。88.6%的新闻工作者在策划新闻报道中能够明确的知道自己要找什么样的信息。95.5%的新闻工作者希望与专家进行在线交流,86.4%的新闻工作者希望与艾滋病病毒感染者进行在线交流。结论新闻工作者对艾滋病防治信息的“新”和“权威性”有很高需求,并且愿意接受多种可行的交流渠道。

关 键 词:艾滋病  新闻工作者  信息  需求评估

Journalists' need assessment on HIV/AIDS prevention and control information from internet
XING He,YU Xin,ZHU Xiao-quan,WANG Rui-han,CAI Yi-ping,ZHANG Li-ping,LIU Jie,PEN Xue-feng. Journalists' need assessment on HIV/AIDS prevention and control information from internet[J]. Chinese Journal of Health Education, 2009, 25(1): 55-57
Authors:XING He  YU Xin  ZHU Xiao-quan  WANG Rui-han  CAI Yi-ping  ZHANG Li-ping  LIU Jie  PEN Xue-feng
Affiliation:. (National Institute for Health Education, Chinese Center for Disease Control and Prevention, Beijing 100011, China)
Abstract:Objective To assess the reporting needs and channel of communication on HIV/AIDS issues among journalists. Methods 44 journalists who participated in Media Report Training Workshop on AIDS Prevention and Control were randomly selected to assess the needs with self-administered questionnaire. Results 81.8% want to obtain information on " relevant policies on HIV/AIDS prevention and control ", 79. 5% want to receive Mass Media Reporting Manual on HIV/AIDS, 79. 5% want get information of focus groups (sex workers/IDUs, etc. ) behavior intervention. 63.3% obtain information through internet as the main source, 20% of journalists refer government' s departments as the main information source, 16. 7% see relevant experts as the preferred source. 88.6% clearly know what kind of information they want when they prepare for the reports. 95.5 % want to communicate with experts online. 86. 4% hope to talk with PLWHAs online. Conclusion Journalists have a high demand of "latest" and '" authorial" information on HIV/AIDS issues and a great intention to accept multifold effective communication channels.
Keywords:HIV/AIDS  Journalist  Information  Needs assessment
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