基于用户画像的医学高校智慧图书馆移动资源精准推送服务构建

目的/意义 针对医学高校智慧图书馆建设,引入用户画像概念,分析医学高校图书馆移动资源推送现状。方法/过程 利用用户画像技术,通过数据采集、数据分析与行为建模,结合智慧图书馆移动资源精准推送进行框架搭建。结果/结论 为大数据时代智慧医学高校图书馆移动资源精准推送服务提供参考。

Construction of Mobile Resource Precise Push Service of Smart Libraries in Medical Universities and Colleges Based on User Portrait

Purpose/Significance Aiming at the construction of smart libraries in medical universities and colleges, the paper introduces the concept of user portrait and analyzes the current situation of mobile resource push in libraries of medical universities and colleges.Method/Process By using the user portrait technology, the framework is built through data collection, data analysis and behavior modeling, combined with the accurate push of mobile resources in smart libraries. Result/Conclusion It provides references for mobile resource accurate push service of smart libraries in medical universities and colleges in the era of big data.