医院图书馆知识服务用户持续使用意愿研究

目的/意义 确定医院图书馆知识服务用户持续使用意愿的影响因素。方法/过程 基于技术接受模型、期望确认理论模型和感知风险理论模型,建立医院图书馆知识服务用户持续使用意愿模型及假设；设计制作调查问卷,采用随机抽样方法对华中科技大学同济医学院附属同济医院职工进行问卷调查；使用结构方程模型验证及分析概念模型。结果/结论 期望确认度、感知有用性、感知易用性、感知互动性均正向作用于用户满意度,且感知有用性的作用最明显。因此保证用户持续使用图书馆知识服务的关键是努力提升服务的有用性。

Study on the Willingness of Users to Continue Using Knowledge Service of Hospital Library

Significance To identify the influencing factors of users’ willingness to use knowledge service of hospital library. Method/Process Based on the technology acceptance model, the theory of expectation confirmation model and perceived risk theory, the model and hypothesis of users’ willingness to continue using knowledge service of hospital library are established. A questionnaire is designed and made, which is distributed to the staffs of Affiliated Tongji Hospital of Tongji Medical College, Huazhong University of Science and Technology by random sampling method. The structural equation model is used to validate and analyze the conceptual model.Result/Conclusion The findings show that expectation confirmation, perceived usefulness, perceived ease of use, and perceived interactivity all have positive effects on satisfaction. Of these, perceived usefulness is the most significant factor. Therefore, the key to ensure that users continue to use the library knowledge service is to enhance the usefulness of the service.