Abstract: | A review of brain functioning, particularly as it relates to the use of the right brain suggests that this center of creativity is not often tapped. However, when a group of people gather to learn how to tap their creative potential, many difficult problems can be solved. As applied to solving recruiting problems, the use of creative problem-solving techniques can tap the vast potential in a medical group to find new solutions to the problems that never seem to go away. Conducting creative problem-solving sessions requires a skilled practitioner who can draw out the potential in group members. The process is not without some costs, as the authors point out, but the benefits can be well worth the effort. |