| 地市级综合性医院在医改中导入差异化战略的探讨 |
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| 引用本文： | 张辉,宋延习.地市级综合性医院在医改中导入差异化战略的探讨[J].中国医院管理,2009,29(2):38-39. |
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| 作者姓名： | 张辉 宋延习 |
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| 作者单位： | 淮北市人民医院,安徽,淮北,235000 |
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| 摘 要： | 随着医药卫生体制改革的不断深化，医疗行业内部的竞争态势越来越激烈，如何确立适宜自我的竞争发展战略已是各级医院管理者的关注问题。文耄阐述地市级综合性医院采用的突出自我特色的差异化战略，适应和驾驭医疗体制改革．使医院在日趋激烈的市场竞争中保持可持续的发展。
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| 关 键 词： | 医改 差异化战略 竞争 |
Differentiation strategy should be actively applied for Medical Care System Reform in comprehensive hospital of region-county level |
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| ZHANG Hui,SONG Yan-xi.Differentiation strategy should be actively applied for Medical Care System Reform in comprehensive hospital of region-county level[J].Chinese Hospital Management,2009,29(2):38-39. |
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| Authors: | ZHANG Hui SONG Yan-xi |
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| Institution: | (Huaibei People＇s Hospital, Huaibei, Anhui , 235000, China) |
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| Abstract: | As the Medical Care System Reform going further, the competition in this system become more extreme. How to establish an available competition and development strategy is a needing-attention issue. This article is aimed to decible the character st c differentiation Strategyi adapt to and rein the Medical Care System Reform, with the purpose of holding steady progress for comprehensive hospital incerasingly fierce market competition. |
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| Keywords: | Medical Care System Reform differentiation strategy competition |
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