| 医疗健康类App使用率的社会影响因素 |
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| 引用本文： | 吴颖敏.医疗健康类App使用率的社会影响因素[J].医学信息学杂志,2017,38(2):13-17,47. |
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| 作者姓名： | 吴颖敏 |
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| 作者单位： | 成都中医药大学管理学院 成都 611137 |
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| 基金项目： | 教育部人文社会科学研究青年基金项目“基于手机医疗应用的个体健康管理行为研究”（项目编号：13YJCZH202）。 |
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| 摘 要： | 针对医疗健康类App使用率普遍不高的问题，采用实证方法，证实社会影响因素对医疗健康类App使用率的正向积极作用，深入分析社会关系网络、社会支持、主观规范等社会影响因素的作用机制和连动效应，以期理性设计医疗健康类App的社会化发展策略，为m-Health的可持续发展和用户培养提供决策依据。
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| 关 键 词： | 移动健康 社会影响因素 社会关系网络 主观规范 App使用率 |
| 收稿时间： | 2016/11/23 0:00:00 |
Social Influence Factors for Utilization Rate of Medical and Health App |
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| WU Ying-min.Social Influence Factors for Utilization Rate of Medical and Health App[J].Journal of Medical Informatics,2017,38(2):13-17,47. |
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| Authors: | WU Ying-min |
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| Institution: | College of Management, Chengdu University of TCM, Chengdu 611137, China |
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| Abstract: | Addressing the problems that the unitization rate of medical and health App are generally low, based on the empirical approach, the paper demonstrates the positive influence of social factors on the utilization rate of mobile health App, and deeply analyzes the action mechanism and linkage effect of social factors such as social relation network, social support and subjective norms, so as to nationally design the socialized development strategies for mobile health App, thus providing the decision-making basis for the sustainable development and user cultivation of m-Health. |
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| Keywords: | Mobile health Social influence factors Social relation networks Subjective norms App use frequency |
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