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Television advertisement format and the provision of risk information about prescription drug products
Authors:Lewis H. Glinert Ph.D.  Jon C. Schommer Ph.D.  
Affiliation:aDartmouth College, Program in Linguistics and Cognitive Science, 6191 Bartlett Hall, Hanover, NH 03755, USA;bUniversity of Minnesota, Department of Pharmaceutical Care and Health Systems, 308 Harvard Street SE, Minneapolis, MN 55455, USA
Abstract:
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