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| 广东生物医药企业竞争态势及高等医药院校图书馆参与竞争情报服务的探讨 | |
| 引用本文： | 张佩. 广东生物医药企业竞争态势及高等医药院校图书馆参与竞争情报服务的探讨[J]. 医学信息学杂志, 2011, 32(12): 45-49 |
| 作者姓名： | 张佩 |
| 作者单位： | 中山大学资讯管理学院,广州,510006 |
| 摘 要： | 介绍竞争情报含义、主要功能,从优势、劣势、机遇、挑战4个方面具体分析广东生物医药企业现状,并对高等医药院校图书馆参与医药企业竞争情报服务的优势以及主要方式进行探讨 |
| 关 键 词： | 高等医药院校图书馆 医药企业 竞争情报 信息服务 |
| 收稿时间： | 2011-09-02 |
Discussion on the Competition Power of Biomedical Enterprises in Guangdong Province as Well as Medical and Pharmaceutical College and University Libraries Involving in Competitive Intelligence Services |
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| ZHANG Pei. Discussion on the Competition Power of Biomedical Enterprises in Guangdong Province as Well as Medical and Pharmaceutical College and University Libraries Involving in Competitive Intelligence Services[J]. Journal of Medical Informatics, 2011, 32(12): 45-49 | |
| Authors: | ZHANG Pei |
| Affiliation: | School of Information Management,Sun Yat-sen University |
| Abstract: | The paper introduces concept and main functions of competitive intelligence, concretely analyzes the development status of biomedical enterprises in Guangdong province from 4 aspects： strength, weakness, opportunity and threat, proposes suggestions on how medical and pharmaceutical college and university libraries participate in providing competitive intelligence service. |
| Keywords: | Medical and pharmaceutical college and university libraries Medical and pharmaceutical enterprise Competitive intelligence Information service |
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