Variables Associated With Seeking Information From Doctors and the Internet After Exposure to Direct-to-Consumer Advertisements for Prescription Medications

This study examines variables associated with seeking information from doctors, the Internet, and a combination of both doctors and Internet after exposure to direct-to-consumer advertisements. Data were analyzed from 462 college students. Younger age, women, and health insurance were associated with greater odds for doctor; women, subjective norms, intentions, and greater time since seen doctor were associated with greater odds for Internet; and African American, Hispanic, subjective norms, intentions, and health insurance were associated with greater odds for both doctor and Internet. Marketers of direct-to-consumer advertisements can use these findings for tailoring and targeting direct-to-consumer advertisements.     

互联网在外科临床教学中的意义简

 分析在互联网时代,互联网给外科教学带来的影响,通过分析其在外科教学过程中的应用,以便充分合理地利用互联网资源,更好地提高外科教学效果。     

社团与非社团医学生的手机网络成瘾和孤独感

目的探讨网络环境下社团与非社团医学生手机网络成瘾、孤独感的状况及差异。方法采用手机网络成瘾量表、网络游戏成瘾量表、感情与社会孤独量表对人口统计学变量相匹配的社团与非社团医学生进行测查。结果①非社团医学生手机网络成瘾倾向者以及严重手机网络游戏成瘾者的比例明显比社团医学生的比例高。社团与非社团医学生手机网络成瘾、社会孤独感差异显著(F=358.99,18.13;P0.001);感情孤独感差异显著(F=33.15,P0.05);②医学生是否属于社团成员与其手机网络成瘾、社会孤独感与感情孤独感均呈显著的相关(r=0.126~0.494,P0.01);③回归分析显示,是否社团成员对医学生手机网络成瘾、社会孤独感和感情孤独感的影响作用显著(P0.001)。结论网络环境下是否是社团成员对医学生手机网络成瘾、孤独感的影响作用显著。     

Testing the Index of Problematic Online Experiences (I-POE) with a national sample of adolescents

This article assesses the utility of the Index of Problematic Online Experiences (I-POE) in a national sample of adolescents in the United States. The study was based on a cross-sectional national telephone survey of 1560 Internet users, ages 10 through 17. Data were collected between August, 2010 and January, 2011. The I-POE is an 18-item binary response index which can be used to assess problematic internet use across multiple behaviors and activities. Exploratory and confirmatory factor analysis supported a revised index with two factors: a 9-item “excessive use” scale and a 9-item “online social and communication problems” scale among this population. The I-POE showed favorable psychometric properties including adequate internal consistency for the overall scale and for the two subscales. Scores correlate with offline emotional and behavioral difficulties and the I-POE could have value for use as a part of broad mental health assessment procedures in clinical or school settings.     

浅析医院手术室物联网平台的建设

本文介绍了RFID技术在医疗中的应用情况,重点研究了手术室物联网平台的建设以及通过该平台提高资源利用率,规范手术行为,保障医疗安全.     

乳腺癌多媒体教学软件的设计与应用

目的：设计并制作适合在网络环境下使用的乳腺癌多媒体教学软件。方法：（1）通过普通和数码相机、摄像机收集乳腺癌的解剖学、病理学、转移途径、临床表现、诊断及治疗各个环节的照片、录像并数字化;（2）使用Authorware、Photoshop等软件制作网页及转移途径和临床表现的动画演示。结果：（1）资料内容丰富,信息量大,有多段典型临床表现录像及转移途径动画;（2）多级目录式结构交互显示每个项目的内容,界面友好、使用方便;（3）在局域网、校园网、Internet等网络环境下运行良好。结论：设计合理、使用方便、适合在网络环境下运行的多媒体教学软件在乳腺癌疾病的教学中能起到重要作用。