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天津市企事业单位职工检后服务支付意愿及影响因素研究
引用本文:岳宗朴,刘彩.天津市企事业单位职工检后服务支付意愿及影响因素研究[J].华南预防医学,2021,47(5):562-565.
作者姓名:岳宗朴  刘彩
作者单位:天津中医药大学,天津301617
摘    要:目的 分析天津市企事业单位职工检后服务支付意愿及影响因素,为健康体检产业发展及政策制定提供实证依据。方法 于2018年12月至2019年5月利用简单随机抽样方法,通过问卷调查和条件价值询价法收集天津市企事业单位职工相关资料信息及支付意愿,利用Cox回归模型进行影响因素分析。结果 共有效调查221名天津市企事业单位职工,平均年龄(32.9±0.6)岁,男性居多(占56.1%),支付意愿中位数为350(300,400)元。硕士及以上学历(HR=0.261,95%CI:0.079~0.861)、个人付费(HR=0.365,95%CI:0.151~0.946)、既往满意度非常满意(HR=6.07e-17,95%CI:5.14e-18~7.17e-16)、既往满意度一般(HR=0.219,95%CI:0.057~0.845)的职工不愿意支付的可能性低;对检后服务了解一般(HR=2.949,95%CI:1.249~6.964)与不了解(HR=2.416,95%CI:1.068~5.745)、归属感一般(HR=3.410,95%CI:1.392~8.357)与归属感弱(HR=18.168,95%CI:3.911~84.408)的职工不愿意支付的可能性高(P<0.05)。结论 天津市企事业单位职工检后服务支付意愿较高,文化程度、检后服务了解状况、付费方式、既往满意程度和职工归属感是影响支付意愿的重要因素。

关 键 词:支付意愿  健康体检  检后服务  Cox回归模型
收稿时间:2020-08-16

Willingness to payfor post-examination serviceand its influencing factors among staffs of enterprise and institution in Tianjin
YUE Zong-pu,LIU Cai.Willingness to payfor post-examination serviceand its influencing factors among staffs of enterprise and institution in Tianjin[J].South China JOurnal of Preventive Medicine,2021,47(5):562-565.
Authors:YUE Zong-pu  LIU Cai
Affiliation:Tianjin University of Traditional Chinese Medicine, Tianjin 301617, China
Abstract:Objective To analyze the Willingness to pay (WTP) for post-examination service and its influencing factors among staffs of enterprise and institution in Tianjin, so as to provide empirical basis for the development of health examination industry and policy formulation. Methods From December 2018 to May 2019, the information and data and WTP of the staffs in enterprise and institution in Tianjin were collected through questionnaire survey and conditional value inquiry method by simple random sampling, and analyzed the influencing factors by Cox regression model. Results A total of 221 staffs were surveyed, with an average age of (32.9±0.6) years,and more males(56.1%). The median WTP was 350(P25=300,P75=400) yuan.The staffs who were master degree or above(HR=0.261,95%CI: 0.079-0.861), personal payment(HR=0.365, 95%CI: 0.151-0.946), very satisfied(HR=6.07e-17, 95%CI: 5.14e-18-7.17e-16)and generally satisfied(HR=0.219, 95%CI: 0.057-0.845)with the previous post-examination services were less likely to be unwilling to pay; the staffs who generally familiar with(HR=2.949, 95%CI: 1.249-6.964) and don’t familiar with(HR=2.416, 95%CI: 1.068-5.745) the services and have generally sense(HR=3.410, 95%CI: 1.392-8.357) and weak sense(HR=18.168, 95%CI: 3.911-84.408) of belonging to work were more likely to be unwilling to pay(P<0.05). Conclusion Staffs of enterprise and institution in Tianjin have a higher WTP for post-examination services. Educational level, whether familiar with the service, payment method, the level of previous satisfaction and the sense of belonging to work are the key factors influencing the WTP.
Keywords:Willingness to pay  Physical examination  Post-examination service  Cox regression model  
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